Join the MADE LOCAL Winter 2021 Campaign

Posted 08.11.21

The winter phase of the Made Local campaign is about to launch – if you have not already registered, CLICK HERE to join in and benefit from this promotion in the run-up to Christmas.

The purpose of the campaign is to encourage consumers to buy Irish made products. It promotes makers producing in Ireland and retailers selling products made in Ireland.

To date, we have 1202 makers and 341 retailers involved – and we would love to grow this number. Participation is free and simple – and open to all DCCI clients making in Ireland.

Benefits will include:

  • Participants can avail of Point-of-Sale materials
  • A Made Local advertising campaign on radio and digital and in a small amount of print
  • Social Media promotion of the campaign
  • PR opportunities – radio, TV, press and online

This phase of Made Local goes live on 11th November and the key hashtag will be #LoveMadeLocal.

For more information contact Nicola Doran at nicola@dcci.ie or Mary Dunne at marydunne@dcci.ie.

Getting the Best from Made Local

The Made Local campaign has been building momentum since it first began in summer 2020. As the number of makers and retailers taking part grows, the potential to reach more consumers increases too.

We are encouraging makers and retailers to get involved – post online, use the hashtags, like and share – to get tangible benefits from the campaign.

DCCI held a short webinar highlighting how to get the best from Made Local on Tuesday 9th November – you can watch the webinar HERE.

The Winter campaign social media burst will begin at noon on Thursday the 11th of Nov 2021 – together we are stronger.

For more information contact Nicola Doran at nicola@dcci.ie or Mary Dunne at marydunne@dcci.ie.

More Info

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