MADE LOCAL BACKGROUND AND BENEFIT

#MadeLocal was initially developed by Design & Crafts Council Ireland (DCCI) in 2020 to help the Irish craft and design sector through the challenges brought about by COVID-19.

Now in it’s fifth year, the campaign brings together retailers, consumers and media to celebrate and support Irish makers and their work and to drive Irish made craft sales.

The Made Local campaign is a year-round social media campaign, supported by high profile national advertising and marketing campaigns.

All makers who register to participate in the #MADELOCAL campaign must:

• be registered clients of Design & Crafts Council Ireland (DCCI)
• be designing and making products in Ireland – See Note 1 and 2
• must clearly label product provenance (on product packaging / labels and online) See Note 1 and 2
• commit to providing up to date and accurate information to DCCI as required
• hold the License for Use for all images and videos submitted
• agree that content submitted to DCCI can be used for
• promotional purposes on all DCCI websites, social media and promotional networks

Note 1: Products must be made in Ireland. If you are unsure if your product is made in Ireland, please click on the following link: Country of Origin

Note 2: If you have multiple products and some of them are not made in Ireland, you can only use Made Local branding on the ones that are made in Ireland.

DCCI reserve the right to audit clients to ensure accuracy of the information submitted – anyone deemed to have provided inaccurate information may be removed from the #MADELOCAL campaign and risk being de-registered from DCCI.

Opting out from Made Local Campaign

If you no longer want to be part of made local campaign anymore please send an opt out email to [email protected]. By opting out/leaving the Made Local Campaign it means that you should not use any assets provided by DCCI as a part of Made Local Campaign.

Participating retailers must:

• stock a minimum of 3 Made Local designer maker brands listed here
• provide a list of all Made Local designer maker brands stocked to DCCI listed here
• only use the #MadeLocal branding including digital and printed Point of Sale to promote Irish made craft products (in-store and on-line)
• agree to DCCI promoting your store as part of the campaign
• provide accurate and current information

DCCI commits to:

• provide retailers with the information and branding materials necessary to promote the #MadeLocal brand in-store and on-line
• list the retailer on the Made Local web page
• update the retailer on developments in the campaign through an information webinar
• provide optional sourcing support if requested, to enable retailers to identify potential new suppliers.

DCCI is committed to achieving the highest standards of GDPR compliance. As part of this commitment, we will ensure that your personal data is handled and stored securely, kept only as long as is absolutely necessary, and never shared with third parties without your consent. Please take a look at DCCI Data Protection Policy here.