Practical social media guidance and content ideas for craftspeople part of the Made Local campaign
Social Media Masterclass & Content Toolkit
Made Local Campaign Resource Hub
This resource hub brings together the recording, tools, and ideas from the Made Local Social Media Masterclass — created specifically to support craftspeople and makers in building confident, consistent, and creative social media content.
Whether you attended the live session or are accessing this afterwards, you’ll find practical guidance and ready-to-use ideas to help you promote your work more effectively online.
This year’s national Made Local campaign kicks off on Monday 8th June at 1pm and will encourage people to enjoy, experience and buy Made Local this summer – from finding amazing makers right on their doorstep, to discovering new makers as they explore Ireland this summer.
We want you to get involved in the campaign!
Here’s what you can do next:
- Check and update your profile on the Made Local directory, send images of new products if you have them HERE
- Create social media content to share on Made Local Day, Monday 8 June from 1pm
- Use content in the links below to help you create great content and tell your story on Made Local day.
Social Media Masterclass Recording
Watch the full webinar for a step-by-step guide to improving your social media approach as a craft business.
In this session, we cover:
- Building a simple and sustainable content approach
- Choosing the right platforms for your work
- Creating engaging posts without overthinking it
- Turning everyday making into compelling content
- Staying consistent without burnout
Downloadable Resources
To help you put this into practice, you can download the supporting materials below:
Not a Made Local member yet?
Join the Made Local campaign to receive updates on future workshops, tools, and opportunities for craftspeople.
Become part of a community-focused initiative supporting makers across Ireland.
