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DCCI Irish Business Design Challenge 2023 Winners Announced.

Posted 13.04.2023

  • Westcountry Willows, The Factory, and Farrell Furniture announced as winners, receiving €15,000 each
  • Three runners up; Common Knowledge, The Natural Sleep Company, and Wren Urban Nest Hotel announced, receiving €2,000 each
  • 2023 challenge focused on design solutions to make businesses more sustainable and efficient.

Thursday, 13th April, 2023: The winners of Design & Crafts Council Ireland’s Irish Business Design Challenge 2023 (IBDC) were announced this morning at an awards ceremony in Tangent, Trinity College Dublin by Neale Richmond TD, Minister of State at the Department of Enterprise, Trade and Employment with special responsibility for Employment Affairs and Retail Business; and at the Department of Social Protection. The three category winners, micro, small and medium, will each receive a prize of €15,000. Three runners-up prizes of €2,000 each were also awarded, and two entries were highly commended by judges.

107 businesses entered this year’s Design & Crafts Council Ireland Irish Business Design Challenge, 44 of whom were shortlisted and invited to today’s awards ceremony. The Irish Business Design Challenge is focused on raising awareness of the importance of incorporating design and sustainability into business strategy, and the benefits it brings to those businesses and the wider Irish economy and society.

Of the 44 shortlisted, the Irish Business Design Challenge winning companies are:


Micro category

Category Winner: Westcountry Willows

Based in County Roscommon, this husband and wife-led business specialises in making a range of handmade basketry products using locally sourced, naturally grown and renewable willow. Westcountry Willows has demonstrated innovation and foresight in the development of a new, hand-made coffin woven entirely from willow. This product substitutes the use of environmentally damaging varnishes and other chemicals used in traditional coffin making with naturally biodegradable willow.

The runners-up in the Micro Category were Common Knowledge in County Clare with Ériu from County Wicklow being Highly Commended.


Small category

Category Winner: The Factory

Based in County Offaly, the Factory is a second-generation family run business specialising in the supply of sustainable printing and print products using recycled and sustainable paper, plant-based inks and plastics-free packaging and the reuse of rainwater in its production processes. The Factory has care for the environment and sustainability at the heart of its ethos and the products and services it supplies. It is expanding its services to graphic design and web development.

The runners-up in the Small Category were The Natural Sleep Co. from Co. Limerick with Eurotech Renewables, from Co. Monaghan being Highly Commended.


Medium category

Category Winner: Farrell Furniture

Established in the early 1960s and operating from Ardee in County Louth, and with a presence in the UK, Farrell Furniture are specialist suppliers of furniture and fit-out services to the commercial office, rental and residential sectors. This award is for a highly significant project which partnered with the OPW and the Atlantic Technical University to re-imagine and refurbish the Arthur Edwards-designed Crannac Chair which has been widely used in public sector offices for over forty years. The project reverse engineered this iconic staple of public offices, bringing new life to these chairs while safeguarding their design heritage for future generations. This project was a practical demonstration of true circularity, to significantly lengthen the service life of these chairs at scale and prevent their destruction and entry into the waste stream.

The runners-up in the Medium Category were the Wren Urban Nest Hotel in Dublin.

Now in its third year, the Irish Business Design Challenge from Design & Crafts Council Ireland supports companies applying design thinking to future-proof their business and support customer needs. This year’s challenge focused on companies that have used design thinking in their business by making them more sustainable and efficient.

The awards were presented by Neale Richmond TD, Minister of State at the Department of Enterprise, Trade and Employment. Speaking at the awards, Minister Richmond said; “Programmes such as the Irish Business Design Challenge shine a light on the innate creativity and innovation of Irish MSMEs. The last few years have taught businesses to be flexible and adapt quickly, which has been proven through this year’s Irish Business Design Challenge winners. I would like to take this opportunity to thank DCCI for their commitment to championing Irish design and the entrants for proving that smaller businesses can do big things when given the platform.”

Suzy O’Keefe, Head of Digital & Communications at Design & Crafts Council Ireland said: “Each of these companies highlighted a deep understanding of how design thinking can be used to increase a business’s efficiency and the impact this can have on an economic and environmental level. It is incredible to see the ingenuity and innovation behind some of Ireland’s MSMEs and it makes us very hopeful for the future of both Irish businesses and Irish design.”

Tom Watts, Head of Design at Design & Crafts Council Ireland said: “It is an honour to be able to recognise these companies for the amazing work they have done to transform their businesses into such models of sustainable and circular design. The outcome of this challenge is that six companies have been funded in furthering their commitment to these principles, raising the bar and creating a new benchmark. Support like this will encourage these companies to consider themselves as thought leaders and design thinkers, and that is a great thing to be a part of.”

The awards presented were designed by previous Irish Business Design Challenge winners, Notions Creative, with sustainable and circular principles in mind. The awards were created from waste materials which they already had in their workshop – an effective reuse of by-products from manufacturing which were otherwise destined for landfill.

As a testament to the positive impact that the Irish Business Design Challenge is having in driving the design and sustainability agenda across the business community in Ireland, all 44 shortlisted entrants have also been invited to apply to participate in the Circuléire Accelerator Programme.

Commenting, IBDC judge and Circular Lead at the National College of Art and Design, Gwen Cunningham said: “Business as usual, is not an option anymore. This year’s Irish Business Design Challenge celebrates SME’s that have recognised this reality, and are demonstrating what it means to do things differently. How do we serve and satisfy people’s needs and wants – such as nutrition, mobility, housing, and basic goods – within planetary boundaries? This is the greatest design challenge of our time.

It’s been really heartening to see the calibre of circular design innovation. This year’s IBDC winners and runners-up demonstrate how circular business makes common sense – allowing us to decouple economic growth from material use, improve competitiveness and resilience, accelerate innovation and create jobs – all whilst fighting the climate and biodiversity crises.”

The Irish Business Design Challenge was open to micro, small and medium Irish businesses offering a prize fund of over €50,000. The judging panel, comprising of Elaine Butler, Circular Design Institute; Gwen Cunningham, Circular Lead, National College of Art and Design; Jamie Maguire, owner and founder of Notions Creative, along with Edwin Jebb, Creative Director at Notions Creative; and Sophie Reynolds, Circular Economy Policy and Innovation Lead, Irish Manufacturing Research, evaluated each entry based on the criteria of sustainability through design in an effort to future proof the business. Previous winners of the IBDC Challenge include GRÁ Chocolates, Bó Steel, Aqueduct, Notions Creative and Benson Clothing.


For further information on the Irish Business Design Challenge, visit


For more information, please contact Eimear Harding, Communications and Public Affairs Manager, DCCI, 083 023 8743 or email [email protected]



For further press information please contact Claire Feely or Rachel Farrell at Elevate PR, 01 662 5652 or email [email protected] /  [email protected] / [email protected]

Notes to Editors

Irish Business Design Challenge

The Irish Business Design Challenge 2023 was open to any Irish MSME with sustainable and ethically designed products, services or concepts that are human-centred, innovative and add value to the business. Businesses were eligible to apply if, in the last year, they have:
  • Changed their business model to add value and benefit to customers or society
  • Repurposed or redesigned products or services
  • Developed brand new products or services to meet current and future needs
  • Discovered new ways of working that helped the business to become more efficient
  • Invented innovative and meaningful solutions to a perceived problem
  • Identified a challenge or opportunity and created a sustainable solution
  • Used sustainable design strategies to develop new products or re-imagine old
  • Reinvented the business service to benefit the environment and our society

About Design & Crafts Council Ireland

Design & Crafts Council Ireland is the national agency for craft and design in Ireland, we support designers and makers to develop their businesses in a sustainable way, and advocate for the societal benefits of craft and design. DCCI’s activities are funded by the Department of Enterprise, Trade and Employment via Enterprise Ireland. DCCI currently has 64 member organisations and over 3,500 registered clients. @dccireland